Google Undergo Regular Audits To Toughen Privacy Policy
When companies make privacy pledges, they need to honor them,”said FTC Chairman Jon Leibowitz. This is a tough settlement that ensures that Google will honor its commitments to consumers and build strong privacy protections into all of its operations.
The launch of Google Buzz fell short of our usual standards for transparency and user control letting our users and Google down. Google launched the Buzz social network in early 2010 inside millions of accounts in its Gmail email service in hopes of developing a competitor to Facebook. The Electronic Privacy Information Center filed a formal complain with the FTC. The group called Wednesday’s settlement ” the most significant privacy decision by the commission to date”
” The FTC has sent a powerfull message to Google and the online data collection giants : We are watching you as you watch consumers,” said Jeff Chester, executive director of the Center for Digital Democracy, another privacy advocacy group. “The commission’s requirement that an independent outside privacy auditor is needed for Google for the next 20 years demonstrates what consumer advocates have been saying that Google and other online marketing companies are not being candid about their digital ad practises.”
“The launch of Google Buzz fell short of our usual standards for transparency and user control letting our users and Google down,” Alma Whitten, the company’s director of privacy, product and engineering, wrote in the post. The Electronic Privacy Information Center filed a formal complaint with the FTC. The group called Wednesday’s settlement “the most significant privacy decision by the commission to date.”


